" Business Development
Proprietor David Clough has considerable experience as a director of businesses in
the chemicals, polymers, composites, capital equipment, IT and education sectors.
He has particular experience as managing director of UK based subsidiaries of multinational
parent companies and is very familiar with the communication and reporting issues involved
in the integration of such operations within the parent group. As a member of the executive
team of a major multinational he was a contributor in the formulation of a strategy
aimed at enabling the group to compete effectively on a global basis.
David was awarded the Diploma of the Institute of Directors at the University of Salford.
Having established Brookfield Consultancy he took on the consultancy role of business
mentor for the spin out businesses from the University, working alongside the University
Business Support Team.
This role involves working with students, graduates and staff to establish businesses
to exploit the intellectual property within the University.
Application areas include:
- Wind farm technology.
- Virtual learning environments and HR development.
- Computer integrated telephony.
- Computer networking.
- Management training and development.
- Art – fine, sculpture, photography.
- Language translations.
- Educational games.
- Neural network technologies.
We also work with clients in a wide range of activities, helping
them with the planning and the implementation of business development. We are very strongly
focussed on working up plans that deliver results. Please see our Services
Page for more details.
Autus Web Design & Marketing
David is proprietor of Autus Web
Design & Marketing. Autus specialises in the following web related activities:-
- Website Design for SMEs. Most small and medium sized businesses
will benefit from a website. It is vitally important that the objective of the website
is agreed at the outset and this objective must involve the support of the business’s
marketing strategy. Many SMEs websites fail to do this and unfortunately, what ought
to be a worthwhile investment transpires to be a waste of money.
- E-commerce Websites. Autus develops e-commerce websites for a range
of businesses. Many business support organisations promote e-com websites as essential
for retail activities. Whilst an e-com website can be a very profitable asset, many
fail. This is due to a lack of appreciation of the list of requirements for such a
website to succeed. Prominent on that list is a well thought through Search Engine
Optimisation package. For more details please see E-Commerce.
- Search Engine Optimisation. Every Autus business website is launched
with an appropriate SEO package. Businesses must appreciate that launching a website
without the right SEO package is like filling a shop window and then leaving the shutters
down. Please see Essential
- Website Reclamation. In today’s difficult trading conditions,
many companies are reviewing their marketing expenditure. Many are slashing telephone
directory subscriptions or eliminating them totally. The effectiveness of the company
website is also being questioned and rightly so. Many companies are now asking Autus
to review their website and make modifications to improve the customer response to
it. The annual cost of hosting, maintaining and promoting a website is very low compared
to other forms of promotion. For more details please see Website